Opinions, Stories and Passions+
Explore our blog for helpful resources, insightful articles, and our personal reflections and ideas that inspire action in healthcare communications. Enjoy browsing!
Our favourite adverts!
Becky Street • 2 min read
It’s fair to say that adverts are a bit like Marmite — you either love them or you hate them. Don’t get me wrong, it is…… read more
Nurture V Nature — Women in Business
Vikki Byrne • 3 min read
As a woman in-tech and in-business, I am often asked who or what inspired me to take the leap into what has been historically perceived to be a…… read more
What multichannel means in the world of European pharma marketing
Becky Street • 3 min read
Historically, the pharma sector relied on the tried and tested format of using sales reps armed with brand-centric promotional strategies to get the…… read more
What makes a successful events planner?
Lydia Owen • 4 min read
The short answer is a deep-rooted love of creating — and ticking off — to do lists! Although it’s fair to say that the world of…… read more
How to measure success at a congress
Emily Lee • 3 min read
So, you’ve spent months planning every last detail of an exhibition; the booth layout and structure, the content and messaging, even the flavours…… read more
Why brand matters
Becky Street • 3 min read
What is branding? And why are we told it’s so important to our companies? Well… a brand is so much more than simply an…… read more
Archive
Upcoming events
18 - 20 March 2020, Barcelona, Spain
EBCC12 - European Breast Cancer Conference
18 - 20 March 2020, Barcelona, Spain
EBCC 12 - 12th European Breast Cancer Conference
28 - 31 March 2020, Madrid, Spain
EPA 2020 - 28th European Congress of Psychiatry
22 - 25 April 2020, Montreal, Canada
ISHLT 40th Annual Meeting & Scientific Sessions
23 - 26 April 2020, Budapest, Hungary
Frontiers in CardioVascular Biomedicine 2020
27 - 29 April 2020, Birmingham, UK
British Society for Haematology 60th Annual Scientific Meeting
4 - 8 May 2020, Valencia, Spain
SIOPE 2020 - ~International Society of Paediatric Oncology
7 - 9 May 2020, Berlin, Germany
ESMO Breast Cancer
13 - 15 May 2020, London, UK
EWMA 2020 Wound Conference
11 - 14 June 2020, Frankfurt, Germany
25th Congress of EHA